Norwood Promotional Products, LLC v. Kustomkoozies, LLC

ENTRY ON CROSS MOTIONS FOR SUMMARY JUDGMENT

JANE MAGNUS-STINSON, District Judge.

Trademark litigation can be steeped in technical issues and analysis, but is often born of more pedestrian disputes. Such is the case with this lawsuit. What do you call those spongy things that people wrap around a beverage can or bottle to keep it cool? Some people call them “koozies.” The parties to this lawsuit both do, and as a result they are no strangers to each other or litigation. The parties each previously sought trademarks involving the word “koozie,” and their competing claims were at the heart of…