Spalding Ford Lincoln-Mercury, Inc. v. Turner Broadcasting Systems, Inc.

Pope, Judge.

In February of 1988, Rich/Love Advertising Agency, Inc. (“Rich”) acting on behalf of appellant/defendant Spalding Ford Lincoln-Mercury, Inc. (“Ford”) made arrangements for certain advertís*506ing to run during the months of February and March 1988, on television station WTBS, which is owned by appellee/plaintiff Turner Broadcasting Systems, Inc. (“WTBS”). On February 8, 1988, Rich signed a credit application and media agreement with WTBS on behalf of Ford. It is undisputed that agreement is the only written contract between the parties to this dispute. The contract provided that the…