Castrol, Inc. v. Pennzoil Quaker State Co.

OPINION

WOLIN, District Judge.

In a prior Opinion (“Castrol I”), this Court decided that Pennzoil’s current multimedia advertising campaign transgressed the commercial boundaries of fair play. Moreover, the Court determined that the multimedia campaign was repugnant to the regulatory principles embodied in the Lanham Act. Because of the potential for irreparable harm to Castrol and the compelling public interest in protecting competitors and consumers from false advertising claims, a permanent injunction was entered. Other forms of redress sought by Castrol were reserved for later resolution.…