BRANCA v. TARGET CORPORATION

IN THE UNITED STATES DISTRICT COURT FOR THE EASTERN DISTRICT OF PENNSYLVANIA COLIN M. BRANCA : CIVIL ACTION : v. : : TARGET CORPORATION : NO. 23-4459 MEMORANDUM OPINION Savage, J. July 2, 2024 Colin M. Branca, a model whose photo was featured in men’s grooming sections of Target stores, brought this action against Target Corporation for unauthorized use of his likeness in violation of Pennsylvania’s right to publicity statute, 42 Pa. Cons. Stat. § 8316, and the state privacy and right to publicity laws in all 50 states. He claims Target continued to display his photograph in its stores after…