State v. Amoco Oil Co.

The State of Wisconsin commenced this action to enjoin Amoco Oil Company from continuing its advertising program offering “combination sales,” allegedly in violation of sec. 100.18 (2), Stats., which prohibits the selling or furnishing of any property or services combined with or conditioned on the purchase of any other property or services without setting forth the total price to be paid. 1 Amoco asserts that its advertisements comply with the requirements of sec. 100.18(2), Stats., and challenges the constitutionality of sec. 100.18(2) on the grounds that sec. 100.18(2) has been preempted…