White v. Southwestern Bell Tel. Co., Inc.

RAY, Justice.

Richard White, doing business as Hewlett-White, instituted this suit against Southwestern Bell Telephone Company, Inc., for lost profits resulting from Southwestern Bell’s incorrect listing of his telephone number in the yellow pages. The trial court granted Southwestern Bell’s motion for an instructed verdict. The court of appeals affirmed. 1 We reverse the judgments of the courts below and remand the cause to the trial court.

In 1977, Richard White, the owner of Hewlett-White florist shop, sought to expand his business and entered into an agreement with Southwestern Bell for…