Meyer v. LASER VISION INSTITUTE, LLC

¶ 1. Faye Meyer, on her own behalf and on behalf of all others similarly situated in the state of Wisconsin, appeals from an order dismissing the complaint against The Laser Vision Institute, LLC, d/b/a The Lasik Vision Institute, a Florida corporation (LVI). In her complaint, Meyer alleged that LVTs newspaper advertisement purporting to offer the Lasik procedure for $299 per eye and a free consultation with a patient counselor contained untrue, deceptive or misleading statements of fact in violation of Wis. Stat. § 100.18(1) (2003-04), 1 and was a plan or scheme, the purpose of which was not…