How to Pivot When Business Knocks You Down with Nicole Weber

Hey, Mark.

Hey, Katie.

Hey, you want to do a podcast? Yeah. Sweet. Okay. Welcome to the Unforget Yourself Show, where we use the power of woo and the proof of science to help you identify your blind spots, get over your own bullshit, so that you can do the fucking thing you actually want to do.

Absolutely. I'm Mark.

And I'm Katie.

And we're the founders of Unforget Yourself and the creators of the Unforget Yourself system. Look, being a business owner is tough with vulnerability and with humor. We'll be sharing with you the real stories behind the success of those brave and crazy enough to start their own business and to show you that you're not alone.

You're not. Well, from the accidental entrepreneur to the laser-focused CEO... We have honest conversations about how they got to where they are today. We talk about the challenges that they faced and what they're currently dealing with in real time on the roller coaster journey. Along the way, we want to show you that it's you. You are the most important asset in your business.

Yeah, you are. So let's cut the bullshit and start the show.

Enjoy.

Okay, hello everyone and welcome to the show. Now, just a quick interruption to a normally scheduled episode. It's okay to want more paying clients. Every business owner does. And so, this is for you. Most coaches and consultants and experts are out here doing everything. Content, social media, networking, events, outreach, all of it just to hopefully land the right clients. It costs you time, money and energy. And most of it doesn't work in the way that you want it to. Or you could record simple conversations you actually enjoy and that actually creates clients. That's exactly what the profitable podcast system is designed to do. And as a bonus, those same conversations also creates your content, makes an impact in the world and grows your visibility. All at the same time, without any extra effort. Now, you're probably thinking, but Mark, podcasting sounds hard and time consuming. Well, not when we do it for you. You just show up, have great conversations just like this one, and we do the rest. We design and build your podcast, we run and manage it for you, and we coach you as the host. Your time back, your energy back, and you'll now have a system that pays for itself with one or two new clients. So no big audience needed, no becoming a marketer or an influencer, just the right people hearing your voice, feeling your energy and thinking, I need to work with this person. So if that sounds interesting, head over to ProfitablePodcast.com to see exactly how it worked for your business. And now onto your scheduled podcast episode. So today we have with us Nicole Weber, a multi-business entrepreneur who helps clients grow through marketing, wellness, and transformational retreat experiences. Through a digital agency, peptide company, and wellness retreat property, Nicole has spent 25 years building, adapting, and reinventing businesses through major industry shifts, financial roadblocks, and unexpected setbacks. Now, Nicole's journey demonstrates what it really means to pivot when business knocks you down, from losing major revenue streams overnight to embracing AI