Making $$$ with Loop Eningeering

You might have heard of engineering loops. They've been going viral on Twitter and everything like that, and I think they're really interesting, but they're way more interesting to use to actually run your business. There's a way to use loops to actually get customers, get SEO, be seen by LLMs, and actually improve your product 24/7. Now, I haven't seen anyone cover how to actually implement these loops, so I created a tutorial, how loops work, how you can use it to run your business, and how you can use Claude Code or Codex to actually implement it. In this episode, I share everything with my friend Eli, and you'll see and understand completely how to do it yourself so that you can get traffic, get customers, build a startup today. My favorite loop is actually the last loop that we share. Enjoy the episode, and I'll see you at the end. [singing] The Startup Ideas Podcast. It's sippin' time, baby. Eli, welcome to the show. By the end of this episode, what are people gonna learn?

Yeah. So you're gonna learn how to use loops to better automate your business. Loops have been really popular over the last few weeks. People are using loop engineering to better develop products, but it can go a lot further than that. You can use it for SEO, for Facebook ads, really to automate almost every part of your business. So that's what we're gonna talk about today.

Okay, cool. So yeah, people are using loops to basically build products, but you're basically saying there's a way to use loops that could ... You know, you could run your business on it, basically, and that's gonna help you get customers. That's gonna help you, uh, build a more efficient business. And what I'm asking for you, Eli, is if you can clearly explain how to actually do this thing, and then show some examples so that people can actually just copy some of these workflows. And then by the end of the episode, they're gonna understand loops for, for ... You know, how do, how do you use loops to run, run your business, um, but also, uh, how they can get started today. Can you make that commitment, Eli?

It ... Yeah. Yeah, sure.

[laughs]

Yep. I'm gonna show you how to use loops to run your business. We're gonna talk about it at a high level, like sort of what the concept is, where you can potentially use it, but then I'm also gonna show you how it actually runs in practice. So it's not just theoretical. I'll show you how you can actually improve your SEO massively using loops. It's the sort of thing a lot of you might be doing today. If you have anything running on a schedule, that's a form of loop. But we're gonna sort of really push it far, and I think the state of AI today, you can really do quite a lot with a loop over a long period of time. Most of the time we're talking about loops, maybe, you know, they run in half an hour, an hour. Here, we're talking about loops that might last for months or even years.

Let's do it. All right. Let's get into it.

Cool. So yeah, around a month ago, loop engineering got really popular. Um, Boris from Ope- uh, from... Well, Boris from Claude Code started tweeting about it. Also Peter Steinberger from OpenClaw started tweeting about loop engineering, and everyone