Eximco, Inc., John D. Spears, Joseph D. Michelli and Rufus I. Davis v. The Trane Company and Shepherd Sales & Service, Inc.

E. GRADY JOLLY, Circuit Judge:

This heated controversy arises from an agreement made by the Trane Company (“Trane”) of Wisconsin granting Eximco, Inc. (“Eximco”) of Arkansas, a non-exclusive right to market lightweight air conditioning products in Louisiana and south Mississippi. For at least eighteen years Trane and Shepherd Sales & Service, Inc. and George W. Shepherd, Inc. (collectively “Shepherd”) had a parts outlet and exclusive franchise relationship in that same area. Trane and Eximco effectively terminated their agreement approximately four months after entering into it when Trane…