United States v. Kevin Trudeau
Court of Appeals for the Seventh Circuit
1Opinion of the Court
SYKES, Circuit Judge.
Kevin Trudeau spent his career hawking miracle cures and self-improvement systems of dubious efficacy. When the Federal Trade Commission sued him for violating consumer-protection laws, Trudeau agreed to a consent decree in which he promised not to misrepresent the content of his books in TV infomercials. A few years later, Trudeau published The Weight Loss Cure “They” Don’t Want You to Know About and promoted it in three infomercials. The ads said the weight-loss protocol was “simple” and “inexpensive,” could be completed at home, and did not require any food…
2Cases cited52 opinions
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