Legal Opinion

Car-Freshner Corporation, Cross-Appellee v. S.C. Johnson & Son, Inc.

Court of Appeals for the Second Circuit

Decided November 22, 1995No. 162, 651, Dockets 95-7478, 95-7538PublishedCited by 68 opinions

1Opinion of the Court

LEVAL, Circuit Judge:

This action for trademark infringement involves the principle that the public’s right to use language and imagery for descriptive purposes is not defeated by the claims of a trademark owner to exclusivity.

Plaintiff Car-Freshner Corporation sells air fresheners for cars in the shape of a pine tree. Over a number of years, Car-Freshner has sold millions of such pine-tree-shaped fresheners. Its air fresheners are made of flat scented cardboard and come in a variety of colors and odors, including a green pine-scented version. They have a string attached to the top of the…

2Cases cited9 opinions

  1. Abercrombie & Fitch Company v. Hunting World, IncorporatedCourt of Appeals for the Second Circuit · 1976
  2. Zatarains, Inc., Cross-Appellee v. Oak Grove Smokehouse, Inc. And Visko's Fish Fry, Inc., Cross-AppellantsCourt of Appeals for the Fifth Circuit · 1983
  3. Institute for Scientific Information, Inc. v. Gordon and Breach, Science Publishers, Inc. Scientific Technical Book Service, LtdCourt of Appeals for the Third Circuit · 1991
  4. Venetianaire Corp. Of America v. A & P Import Co.Court of Appeals for the Second Circuit · 1970
  5. Cullman Ventures, Inc. v. Columbian Art Works, Inc.District Court, S.D. New York · 1989

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3Cited by68 opinions

  1. Hensley Manufacturing, Inc. v. Propride, Inc.Court of Appeals for the Sixth Circuit · 2009
  2. KP Permanent Make-Up, Inc. v. Lasting Impression I, Inc.Supreme Court of the United States · 2004
  3. Fortune Dynamic, Inc. v. Victoria's Secret Stores Brand Management, Inc.Court of Appeals for the Ninth Circuit · 2010
  4. Tcpip Holding Company, Inc. v. Haar Communications Inc., and Richard S. HaarCourt of Appeals for the Second Circuit · 2001
  5. Emi Catalogue Partnership and Emi Robbins Catalog Inc. v. Hill, Holliday, Connors, Cosmopulos Inc. And Spalding Sports WorldwideCourt of Appeals for the Second Circuit · 2000

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