Gillette Co. v. Norelco Consumer Products Co.

MEMORANDUM OF FINDINGS OF FACT AND CONCLUSIONS OF LAW

LINDSAY, District Judge.

I. Introduction

This case raises the question of whether one of two competitors in the shaving products industry has falsely or misleadingly touted its own product to the disadvantage of the products of the other competitor. Thus does the plaintiff, The Gillette Company (“Gillette”), allege that certain television commercials of the defendant, Norelco Consumer Products Company (“Norelco”), violate section 43(a) of the Lanham Act (“Section 43(a)”). The commercials in question feature a wet razor (i.e., a manual razor…