Legal Opinion

Swatch, S.A. v. Beehive Wholesale, L.L.C.

District Court, E.D. Virginia

Decided August 16, 2012No. Civil Action No. 1:11-cv-434PublishedCited by 8 opinions

1Opinion of the Court

MEMORANDUM OPINION

LIAM O’GRADY, District Judge.

This matter comes before the Court on Defendant Beehive “Wholesale, L.L.C.’s (“Beehive”) Motion in Limine Regarding Trademark Trial and Appeal Board (“TTAB” or “Board”) Trial Record (Dkt. No. 20); Beehive’s Motion to Strike (Dkt. No. 44); Plaintiff Swatch, S.A.’s (“Swatch”) First Motion to Exclude Evidence (Dkt. No. 48); and adjudication of this TTAB appeal on the merits.

Central to the merits of this dispute is whether Defendant’s SWAP mark creates a likelihood of confusion, dilutes Plaintiffs *742SWATCH marks, or is even registerable as a trademark.…

2Cases cited42 opinions

  1. Dickinson v. ZurkoSupreme Court of the United States · 1999
  2. Park 'N Fly, Inc. v. Dollar Park & Fly, Inc.Supreme Court of the United States · 1985
  3. Abercrombie & Fitch Company v. Hunting World, IncorporatedCourt of Appeals for the Second Circuit · 1976
  4. Dickinson v. ZurkoSupreme Court of the United States · 1999
  5. Perini Corporation v. Perini Construction, Inc.Court of Appeals for the Fourth Circuit · 1990

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3Cited by8 opinions

  1. Swatch AG v. Beehive Wholesale, LLCCourt of Appeals for the Fourth Circuit · 2014
  2. Select Auto Imports Inc. v. Yates Select Auto Sales, LLCDistrict Court, E.D. Virginia · 2016
  3. Pro-Football, Inc. v. BlackhorseDistrict Court, E.D. Virginia · 2014
  4. Fuel Clothing Co. v. Nike, Inc.District Court, D. South Carolina · 2014
  5. Valador, Inc. v. HTC Corp.District Court, E.D. Virginia · 2017

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