GS Holistic LLC v. MKE Vapor Inc

UNITED STATES DISTRICT COURT EASTERN DISTRICT OF WISCONSIN GS HOLISTIC, LLC, Plaintiff, Case No. 23-CV-750-JPS-JPS v. MKE VAPOR, INC. d/b/a MKE VAPE ORDER and VIREN B. PATEL, Defendants. 1. INTRODUCTION In June 2023, Plaintiff GS Holistic, LLC (“Plaintiff”) sued Defendants MKE Vapor, Inc. d/b/a MKE Vape (“MKE Vape”) and its owner, Viren B. Patel (collectively, “Defendants”), for willful trademark infringement and counterfeiting in violation of

15 U.S.C. § 1114

(“Count One”) and false designation of origin and unfair competition in violation of 15 U.S.C. § 1125(a) (“Count Two”). ECF No. 1.…