COMPANY INFO
Standard AI, officially known as Standard AI, was founded in 2017 and is headquartered in San Francisco, California. The company was started by a team of former SEC engineers in 2015 and is led by CEO Angie Westbrock and CTO David Woollard. It has approximately 135-138 employees and operates in the Business/Productivity Software industry. Standard AI develops AI-powered autonomous checkout and retail analytics technology that enables brick-and-mortar retailers to streamline operations, reduce labor costs, and gain insights into shopper behavior and inventory management through computer vision and machine learning.
Standard AI is a San Francisco-based company founded in 2017, operating in the Business/Productivity Software industry. Standard AI develops cutting-edge AI-powered autonomous checkout and retail analytics solutions designed to help brick-and-mortar retailers streamline operations, cut labor costs, and unlock valuable insights into shopper behavior and inventory management. With a team of approximately 135–138 employees and leadership with deep expertise in technology and retail, Standard AI is at the forefront of bringing advanced computer vision and machine learning to physical retail environments.
Standard AI funding history is notable for both the size and strategic progression of its capital raises. The company has secured approximately $236.32 million over 9 funding rounds, with significant participation from high-profile venture capital firms and technology investors. The most recent notable round, Series C, pushed Standard AI's valuation to around $1 billion, establishing it as a major player in the retail AI space. Key milestones include closing a major Series C round in 2021 for operational scaling, following earlier rounds focused on product development and market expansion. Standard AI's overall funding strategy has involved securing backing from repeat investors such as Charles River Ventures (CRV) across multiple rounds, along with leaders like SoftBank Vision Fund, underscoring strong investor belief in the company's growth and transformative technology.
This Series C round, led by SoftBank Vision Fund, CRV, EQT Ventures, SK Networks, and Transpose Platform, raised $150 million at a $1 billion valuation. The funds were allocated to scaling operations, expanding the team, and accelerating the growth of Standard AI's vision analytics platform for retailers.
Standard AI raised $35 million in its Series B round, led by EQT Ventures, Initialized Capital, CRV, and Y Combinator. The round targeted market expansion, enhanced product features, and supporting wider adoption among major retailers.
Standard AI closed a $40 million Series A round backed by Initialized Capital, Y Combinator, Draper Associates, and CRV. This funding was used primarily for continued product development, initial go-to-market initiatives, and the early scaling of their autonomous checkout solution.
The company’s seed / accelerator funding of $125,000 provided critical resources for Standard AI’s initial launch, product validation, and early technology development.
SoftBank Vision Fund is one of the world’s largest technology-focused investment funds. As a lead investor in Standard AI’s Series C round, SoftBank contributed significant capital and strategic guidance to drive operational scaling and market penetration.
CRV is a well-known venture capital firm specializing in early-stage technology investments. Having participated from the seed round through Series C, CRV has been a consistent supporter, providing both funding and mentorship throughout Standard AI’s growth journey.
EQT Ventures is a European venture capital fund with a focus on global technology leaders. EQT led the Series B round, offering not just capital but also network resources and expansion support for Standard AI's international growth strategy.
Initialized Capital is an early-stage venture capital firm with a strong track record in backing transformative SaaS and AI companies. As a lead or co-investor in multiple rounds, Initialized has played a key role in fueling product development and go-to-market success for Standard AI.
Y Combinator is a top global accelerator supporting early-stage startups. Its investment in Standard AI during both the accelerator and subsequent funding rounds provided vital validation, mentorship, and seed capital.
Founded by renowned investor Tim Draper, Draper Associates invests in breakthrough technology startups. Draper Associates’ backing in the Series A round bolstered Standard AI’s credibility and access to an influential investor network.
An early-stage venture firm led by NFL Hall of Famer Joe Montana, Liquid 2 Ventures has contributed to Standard AI’s early fundraising rounds, supporting the company’s technical validation and market entry.
Sergey Gordeev is a notable private technology investor whose involvement has provided both capital and domain expertise to Standard AI’s fundraising efforts.
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