Kargo Executives | Leadership Team & Company Leadership

Date August 22, 2025
K

Kargo

COMPANY INFO

Kargo Global Ltd. is a privately held advertising services company founded in 2003 by Harry Kargman. Headquartered in New York, NY, with around 200 to 500 employees, Kargo specializes in mobile brand advertising, creating premium advertising experiences across mobile, desktop, connected television, and social platforms to help leading brands drive meaningful customer connections and achieve higher returns on ad spend. (kargo.com/about, crunchbase.com/organization/kargo)

10 Key Kargo Global Ltd. Executives

Kargo Global Ltd. is a leading advertising technology company specializing in mobile brand advertising, offering premium ad experiences across mobile, desktop, connected television, and social platforms. Founded in 2003, Kargo empowers top brands with innovative ad solutions that drive meaningful customer connections and superior returns on ad spend.

The Kargo Global Ltd. leadership team brings together deep expertise in advertising technology, global business operations, financial management, and data-driven strategy. Guided by a blend of entrepreneurial spirit and industry experience, the Kargo executives have overseen the company’s rapid expansion into international markets and cutting-edge technologies such as CTV, AI, and advanced analytics. The management team’s track records in mobile advertising, client acquisition, market strategy, and digital transformation are foundational to Kargo’s ongoing success and growth.

Key Executives

Harry Kargman - CEO & Founder

As the visionary Founder & CEO, Harry Kargman has defined Kargo Global Ltd.'s overall direction and strategic growth since 2003. Under his leadership, Kargo has evolved into a premier mobile brand advertising marketplace, expanded globally into CTV and advanced video, and pioneered machine learning-driven ad solutions while securing high-profile partnerships with CBS Interactive, Hearst, and Vox.

Harry Kargman holds a B.S. from Boston College and an MBA from Harvard Business School. He began his career in strategy roles at Intertainer and has served on the Ad Council’s Board of Directors. Recognized as an EY Entrepreneur of the Year (2016) and the holder of multiple mobile advertising patents, Harry’s deep industry knowledge continues to shape the Kargo management team's innovative culture.

[Michael Shaughnessy] - COO

As COO, Michael Shaughnessy oversees Kargo’s global operations and product performance. He has driven cross-departmental collaboration to streamline ad delivery and client services while prioritizing creative-driven ad performance optimization across Kargo's platforms.

Michael Shaughnessy brings an MBA from Columbia Business School and a B.A. from the University of California, Berkeley. His career includes leadership roles as SVP, Product & Revenue at LiveIntent, and COO at Audience Town, where he drove growth for data-driven ad solutions servicing major media clients.

[Hagen Barbara] - CFO

Appointed CFO in January 2025, Hagen Barbara provides financial leadership for Kargo Global Ltd.’s ongoing expansion and acquisition activities. She has established robust financial controls and overseen fiscal strategy to enable Kargo’s accelerated growth in emerging markets.

Hagen Barbara earned her B.S. in Finance from New York University. She previously served as CFO at Covera Health and PlaceIQ (where she was also COO), and began her finance career at AOL managing digital sales operations.

Eric Hoffert - CTO

Joining in September 2024, Eric Hoffert leads Kargo’s global engineering and data teams, fostering innovation in streaming, CTV, and AI-powered advertising technologies. He has spearheaded the launch of Narrative, Kargo’s AI platform for automating high-quality CTV commercial production.

Eric holds dual B.S. degrees from NYU and Cooper Union, and an M.S. in Computer Science from NYU Courant Institute. His extensive experience includes building video ad platforms at Microsoft (Connected TV & Video Ads), Xandr/AppNexus, and Apple (co-founder of QuickTime), as well as CTO roles at JW Player and product leadership at Spotify.

Jeannine Shao Collins - Chief Client Officer

Since November 2022, Jeannine Shao Collins has led Kargo’s client acquisition and retention efforts, strengthening service delivery across North America and Europe during significant expansion phases. She has advanced Kargo’s client-centric approach during major acquisitions and global growth.

Jeannine holds a B.A. in Communications from the University of Maryland. She previously served as President of SeeHer (ANA), co-founded Girl Starter, and worked for 23 years at Meredith Corporation, where she was EVP & Chief Innovation Officer driving digital transformation.

Jennifer Pelino - Chief Strategy Officer

Appointed CSO in February 2023, Jennifer Pelino leads the development of Kargo’s strategic roadmap, overseeing go-to-market, media strategy, and insights products. She ensures Kargo’s offerings align with market opportunities and internal strengths, supporting the company’s forward-looking vision.

Jennifer earned her B.S. in Business Administration from the University of Virginia. She has held senior strategy roles at Xandr as Global Head of Strategy, as well as leadership positions in operations and strategy at AT&T and Facebook.

Greg Cappello - SVP, Marketing

As SVP, Marketing, Greg Cappello is at the helm of Kargo’s product marketing and go-to-market strategies. He has crafted messaging and positioning that drove increased brand recognition and fueled revenue growth for mobile and CTV product lines.

Greg holds a B.S. in Marketing from Sacred Heart University. With over 15 years in digital ad tech, he has excelled in roles such as VP Product Marketing at LiveIntent, Chief Product Officer at Audience Town, and revenue strategy at Undertone.

[Ed Preedy] - General Manager, Europe

Since January 2025, Ed Preedy has led Kargo’s European operations, rapidly establishing new offices and forging strategic partnerships. In only six months, he successfully increased European revenue by 35% by expanding the company’s regional presence.

Ed holds an MBA from INSEAD and a B.A. in Economics from University of Manchester. Prior to Kargo, he led European ad sales at The Trade Desk and managed partnerships at Criteo.

[Neill Pitt] - Sales Director, ANZ

As Sales Director for Australia and New Zealand since 2021, Neill Pitt has expanded Kargo’s regional footprint, growing its client base by 50% through targeted enterprise deals and leading successful campaigns for leading retailers.

Neill holds a B.Bus. in Marketing from University of Technology Sydney. His background includes roles as Regional Sales Manager at Sizmek and Business Development at Mi9 Media.

[Kelly Luo] - Senior Manager, Media Analytics

Kelly Luo leads the media analytics team, implementing advanced optimization frameworks that boosted campaign ROI by 20% for Kargo’s largest clients. Her work has enhanced Kargo’s data-driven approach to digital advertising.

Kelly holds an M.S. in Data Science from New York University and a B.S. in Statistics from the University of Washington. She previously worked as an analyst at Nielsen and Comscore, gaining broad industry expertise in media analytics.

Company Leadership

The Kargo Global Ltd. leadership team unites a diverse mix of visionaries, technologists, strategists, and operational experts. This executive group fosters a culture focused on innovation, client success, and data-driven decision-making, enabling the company to quickly adapt to industry trends and maintain its leadership position. With strong representation across finance, technology, strategy, and regional management, Kargo’s management team is well-positioned to drive the company's next phase of growth and ensure operational excellence across all global markets.

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