COMPANY INFO
Flock Safety's actual company name is Flock Group Inc. It was founded in 2017 by Garrett Langley, Paige Todd, and Matt Feury. The company operates in the technology and surveillance industry and is headquartered in Atlanta, Georgia, USA. As of 2025, Flock Safety employs approximately 1,175 people. Their website is flocksafety.com. Flock Safety manufactures and operates security hardware and software, specializing in automated license plate recognition, video surveillance, and gunfire detection systems. Their technology is used by law enforcement, neighborhood associations, and private property owners to aid in crime prevention and investigations across thousands of communities in the United States.
Flock Group Inc. is a technology company specializing in security hardware and software, most notably automated license plate recognition, video surveillance, and gunfire detection systems. Serving law enforcement, neighborhood associations, and private property owners, Flock Group Inc. helps prevent crime and aid investigations across thousands of communities in the United States.
The Flock Group Inc. leadership team brings together industry veterans in technology, operations, finance, marketing, and policy to drive the company’s reputation as an innovator in public safety. With backgrounds ranging from artificial intelligence and enterprise SaaS to global marketing and policy advocacy, the Flock Group Inc. executives have a proven track record of scaling high-growth, mission-driven ventures. Their combined expertise enables continued expansion, robust operational processes, and the pursuit of technological breakthroughs that reinforce the company’s commitment to safer communities.
As Founder & CEO, Garrett Langley sets Flock Group Inc.'s strategic direction and drives product innovation to achieve the company mission of creating safer communities. Under Langley’s leadership, Flock Group Inc. has grown from a startup to a national disruptor in public safety technology, securing Series E funding and driving broad adoption across over 1,000 cities.
Langley holds a BS in Electrical Engineering from Georgia Institute of Technology, graduating with highest honors. Prior to Flock Group Inc., he led product and engineering teams at security technology startups, gaining deep experience in AI-powered video analytics and hardware design—capabilities that have shaped the company's trajectory and reinforced his position as a standout Flock Group Inc. CEO.
Elan Greenberg oversees daily operations at Flock Group Inc., ensuring scalable processes across engineering, manufacturing, and customer support. Greenberg launched the company’s enterprise service model, achieving a 40% reduction in deployment times and materially improving customer satisfaction metrics.
He earned an MBA from Stanford Graduate School of Business and began his career as an officer in the US Marine Corps. Greenberg’s subsequent experience includes leadership roles at DoorDash and Morgan Stanley, where he specialized in optimizing logistics operations and leading high-performance teams—skills that now underpin Flock Group Inc.'s operational excellence.
As Chief Revenue Officer, Alex Latraverse drives global sales and growth initiatives, expanding Flock Group Inc.’s reach into new municipal and enterprise markets. Latraverse increased annual recurring revenue (ARR) fivefold and introduced a tiered pricing model, which boosted average deal size by 30%.
He holds a BS in Finance from University of Massachusetts Dartmouth. Latraverse’s prior roles include leading sales at Terminus where he scaled ARR from zero to $50M, as well as serving as VP of Growth at a number of high-growth SaaS startups. His expertise situates him as a vital member of the Flock Group Inc. management team.
Brandon Simins is responsible for financial planning, fundraising, and operational finance at Flock Group Inc., steering the company through a $150M Series E raise. Simins implemented comprehensive forecasting models that enhanced cash-flow management and positioned the business on a path to profitability.
He earned a BS from Cornell University. Previously, Simins served as CFO at Attentive, growing revenue from $0 to $200M ARR en route to its IPO, and held CFO/COO positions at Tictail before its acquisition by Shopify—highlighting his substantial experience in scaling technology ventures.
As CTO, Davis Lukens oversees research and development for Flock Group Inc.'s AI-powered computer vision and machine-learning platforms. Lukens launched a cloud analytics solution that reduced crime-solving times by 25% and played a pivotal role in expanding platform scalability to millions of camera feeds.
Lukens holds an MBA from Georgia Institute of Technology and a BA in Economics from Denison University. Prior to his role at Flock Group Inc., he led product at The Home Depot and managed product strategy at Experience LLC, bringing a blend of enterprise and startup technical expertise to the executive team.
Dee Anna McPherson leads Flock Group Inc.’s marketing strategy, crafting its category narrative and driving a threefold increase in inbound leads. McPherson established a global marketing team and launched the “Safe Streets” campaign, significantly elevating market awareness of Flock Group Inc.
She holds a BA in Communications from Purdue University. Previously, McPherson was CMO at Invoca—where she scaled ARR to $100M—and SVP Marketing at Movable Ink, where she doubled revenue on a bootstrapped budget. Her contributions to branding and demand generation are essential to Flock Group Inc. leadership.
Paige Todd directs talent acquisition, development, and workplace culture at Flock Group Inc. She scaled the organization from 200 to 1,000 employees while maintaining attrition below 10%, and introduced leadership development and DEI initiatives that underpin a high-performance, inclusive company culture.
Todd earned an MBA from Emory University and a BS in Management from Georgia Tech. Her previous experience includes leadership roles in people operations at Moment LLC and HR leadership at The Home Depot, making her a cornerstone of talent management for Flock Group Inc. executives.
Eric Tan leads IT, platform security, and resilience at Flock Group Inc., establishing comprehensive frameworks for SOC 2 and ISO 27001 compliance. Tan also founded the AI Safety & Ethics Council, ensuring responsible machine learning deployment within the company’s offerings.
He holds a master's in Business Systems from Monash University and a BSc in Accounting. Tan’s previous leadership includes CIO and SVP Technology at Coupa—where he led its IPO and M&A integrations—and founding PwC’s Cloud and Digital Trust practices, underscoring his global security expertise.
Dharti Patel manages all accounting, reporting, and internal controls at Flock Group Inc., building a scalable close process and SOX framework in pursuit of IPO readiness. Patel advanced revenue recognition processes, accelerating month-end closing cycles by five days.
She holds a BBA in Accounting from Georgia State University and is a Certified Public Accountant. Patel’s prior experience includes serving as CAO at Moloco and Alto Pharmacy, and an eight-year tenure as CAO & Controller at SurveyMonkey—bringing proven technical depth to the Flock Group Inc. management team.
Joshua Thomas leads Flock Group Inc.'s government affairs, community outreach, and public relations strategy. He secured democratic authorization in over 800 municipalities and played a key role in shaping state laws regulating ALPR technology, generating upwards of 200 media placements weekly.
Thomas holds a BA in English from UC Santa Barbara. A member of the Flock Group Inc. leadership team since 2018, he previously led product marketing at Experience LLC, blending policy expertise with a communications background central to Flock Group Inc. founders’ public engagement.
Flock Group Inc.’s leadership team is defined by a balance of entrepreneurial drive, cross-disciplinary expertise, and a commitment to ethical technology deployment. The company’s management structure brings together founders, operational leaders, and industry specialists, empowering Flock Group Inc. to innovate rapidly while maintaining robust processes and a strong organizational culture. This leadership model positions Flock Group Inc. as a recognized authority in public safety technology and a trusted partner for the communities it serves.
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